Platform Coverage: Google Search Ads (basic PPC) and one social media platform (e.g., Facebook or Instagram)
Ad Creation: Up to three ad variations for A/B testing
Keyword Research: Basic keyword strategy focusing on local relevance
Initial Campaign Setup: Includes ad account creation, ad group structuring, and basic copywriting
Monthly Reporting: Standard report with performance metrics and campaign insights
Budget Management: Monitoring of ad spend with budget cap recommendations